High Converting Homepage Workshop
Create a homepage that you AND your customers love
then watch your sales and customer list grow.
You’ve created beautiful products and built a website, now you’re ready to hear the ping of new sales notifications every day!
You’ve launched your website but sales are at a trickle
People love your products but they aren’t buying, you’d love to know what to do to turn browsers into buyers.
But you’re not confident in making changes to your website and are confused by tech jargon.
And if you’re honest, you’d rather be making or doing in your business (or eating a turnip) than learning new tech.
You’re tired of paying 5, 10 or even 25% of every sale in commission
You have a thriving Etsy store or you’re a big hit on Not on the High Street – but you’re getting tired of paying listing fees, sales commissions and jumping through hoops to stay on-brand for a platform you don’t own.
You want to keep ALL the profit from the sales you make!
You’re spending all your time on social media to build an audience but it’s not bringing in sales
Social media eats time! You’re either creating content, scheduling content, doing lives, answering DMs or thinking about doing all these things and it can feel overwhelming and pointless if you aren’t seeing the traffic and sales to your online shop.
BUT you’re told it’s what you have to do.
Bottom line
You want to grow your customer base and sell more products, without spending all day on social media or all your money on ads or paying commission to marketplaces!
Here’s a question for you…
What if you stopped spending all your money and energy chasing more traffic to get sales, and started turning more of the people that visit your site into customers instead?
Sounds complicated – not at all let me show you how…
Here's the deal with running an e-commerce shop in 2024
Your customers don’t care which e-commerce software that you use.
It isn’t about being a tech expert with apps, widgets, plugins and doohickeys
It’s about showing your customers how your products fit into their lives and making it easy for them to buy from you.
And, here’s where the High Converting Homepage Workshop comes in…
I help you create a homepage that makes your customers think...
"YES! That's exactly what I want! TAKE MY MONEY!!!"
And the best part is, it’s super simple and effective
The High Converting Homepage Formala
Insider tip…
When you communicate the human story of your business, people connect with it, trust it, and want to give you their money.
Ready to give up the day job and work full time in your creative business?
With a homepage that’s set up for sales, you can start keeping more of your profit and be one step closer to living the life you want.
The High Converting Homepage Workshop
A simple, easy to follow system to optimise your website homepage for sales so you can wake up to the ping of sales notifications every day
AVAILABLE FOR INSTANT ACCESS
Here’s everything that’s included
The Most Important Thing Training
How to guide your customer to take the action you want
Connect and Communicate Training
How to use what makes you special to connect with your ideal customer and show how your business fits into their life
Navigation Organisation Training
How to make it easy for customers to get what they want quickly
Homepage Layout Training
A simple, easy to follow guide to layout your homepage for sales – no matter which web platform you’re on.
Q&A recording with Ruth
Recording of the Q&As from the live workshops
Bonus 1
Homepage layout templates
Bonus 2
"Essential pages for successful selling" cheat sheet
Bonus 3
Homepage reviews recording from the live workshops
Love it or your money back
Here's what we cover in the Homepage Hero Workshop
Part one
The Most Important Thing
10 mins
A simple way to guide your customer to take the action you want them to do on your homepage.
How to use seasonal and topical content to create compelling calls to action.
How to use sales data to help people get where you want them to go to in your site.
Part two
Connect and communicate
25 mins
The 5 things your front page has to communicate to your customer for them to want to give you their money.
How to use what makes you special to connect with your ideal customer and show how your business fits into their life.
The power of being yourself and how to capture that on your front page to create a unique experience and stand out, even if you’re in a crowded marketplace.
Consistent clues to create trust so that your customer knows that they’re safe ordering or working with you.
Part 3
Navigation organisation
20 mins
The simple trick to make your navigation and menus more effective and take your customers to shopping pages more quickly.
Understanding the Why of the Buy and how it makes it easier for customers to get what they want quickly and easily.
Part 4
Homepage layout
25 mins
The simple, easy to follow guide to layout your homepage for sales – no matter which web platform you’re on.
Hi, I'm Ruth
Hi I’m Ruth,
I love helping people and talking about marketing and e-commerce. I can’t help it, I’m a nerd.
The other year I was working with a client who was kicking-it in their wholesale business, but their online retail sales were not reflective of the love and esteem that their products were held in.
Everyone I knew that used their products were HUGE fans, so why were their online sales so dire?
The simple answer was that their website wasn’t set up like a shop. When people arrived on it, it wasn’t obvious that they could buy what they were looking for and they left.
When we fixed their homepage to be a retail homepage their sales doubled from one month to the next – going from £10k to £20k in one month (and staying there)
Having seen the impact that simple changes can make I wanted to share that with small businesses and solo e-commerce adventurers.
All my favourite small biz people are amazing experts at making beautiful products or transforming people’s lives, but they don’t have time to become experts in e-commerce or marketing.
So that’s why I developed the High Converting Homepage workshop. To give you the insight and knowledge to create a homepage that not only communicates how amazing you are, but is also optimised for sales and inspires your customers to click the BUY NOW button.
I want to make it easier for you to run your business, and the best way to do that is to help you get more sales from the start, so that you’ve more money and more choice in what you do.
AVAILABLE FOR INSTANT ACCESS
High Converting Homepage Workshop
A simple, easy to follow system to optimise your website homepage for sales so you can wake up to the ping of sales notifications every day
The Most Important Thing Training
How to guide your customer to take the action you want
Connect and Communicate Training
How to use what makes you special to connect with your ideal customer and show how your business fits into their life
Navigation Organisation Training
How to make it easy for customers to get what they want quickly
Homepage Layout Training
A simple, easy to follow guide to layout your homepage for sales – no matter which web platform you’re on.
Q&A recording with Ruth
Recording of the Q&As from the live workshops
Bonus 1
Homepage layout templates
Bonus 2
"Essential pages for successful selling" cheat sheet
Bonus 3
Homepage reviews recording from the live workshops
Love it or your money back
When you walk away from the High Converting Homepage Workshop, you’ll know exactly how to…
Create powerful calls to actions that resonate with your customers’ needs.
Use what makes your business special to connect with your customers.
Organise your navigation and menu elements to get people taking action and shopping quickly.
Include the right elements to create trust with your customer.
Layout your homepage using sections and elements to communicate and connect with your ideal customer.
Worried about not getting results because you feel overwhelmed by the thought of your website tech?
You’re not alone! so many clients tell me they didn’t start this process because they were worried about having to learn new technology.
But the truth is: your customers dont care what platform you are on, or whether or not you can code – they care about the difference that you make in their life and the beautiful products you make.
And the good news is…I created the High Converting Homepage Workshop to help you overcome this exact hang-up. You’ll even get my positively low-tech homepage templates that will help you plan a homepage you’ll love that will have your clients clicking the “buy now” button.
AVAILABLE FOR INSTANT ACCESS
High Converting Homepage Workshop
Get my proven homepage layout process and plan your high converting homepage without breaking a sweat
The Most Important Thing Training
How to guide your customer to take the action you want
Connect and Communicate Training
How to use what makes you special to connect with your ideal customer and show how your business fits into their life
Navigation Organisation Training
How to make it easy for customers to get what they want quickly
Homepage Layout Training
A simple, easy to follow guide to layout your homepage for sales – no matter which web platform you’re on.
Q&A recording with Ruth
Recording of the Q&As from the live workshops
Bonus 1
Homepage layout templates
Bonus 2
"Essential pages for successful selling" cheat sheet
Bonus 3
Homepage reviews recording from the live workshops
Love it or your money back
Hop in with confidence, ‘cause you’re covered by our 100% money-back guarantee
The truth is, we’ve all been let down by stuff we bought online. It’s just the way it is these days!
I want you to grab the High Converting Homepage Workshop and start planning your awesome new homepage with zero worries, so I’ve set up a 7-day, no-questions-asked, money-back guarantee.
Why? Because I fully stand behind High Converting Homepage Workshop, I care about your results more than anything, and I don’t want your past experiences to get in the way of you having a homepage that you’re proud of.
Download it today — stress-free. And if, for any reason, Homepage Hero doesn’t meet your expectations, just shoot me an email and I’ll promptly refund you 100% of your purchase.
Frequently asked questions about the High converting homepage Workshop
Do I have to be using a particular website platform for this to work?
No. Homepage Hero is designed to work with any platform. As long as you can update your homepage design yourself, or know someone that can, you can use this system.
I don’t have my own website yet /I sell on marketplaces - will this help me?
If you are ready to make the move to running your own website, yes! Homepage Hero will give you the knowledge you need to hit the ground running.
If not – there’s still lots of useful information about e-commerce in it, but it might be a bit early for you to need it yet.
Can you give me 1-2-1 feedback on my website?
Yes, I’d love to. Please email me at [email protected] to talk about a website audit.
What do I get when I sign-up?
You’ll get an email with your login details to your private learning hub.
I'm a coach or service based business, will this apply to me?
Yes! While lots of the examples I use are product based businesses (because good examples are particularly easy to find in e-commerce) the concepts in Homepage Hero work in exactly the same way for service based businesses.
I'm not very techy - will this be too complicated for me?
The Homepage Hero workshop is designed to be low tech – I concentrate on WHAT you put WHERE on your homepage, not the tech behind it.
If I do this will I double my sales next month?
Erm, no, I can’t guarantee results. Every site is different and there’s a lot more going on in a site that can affect sales.
But Homepage Hero can help you create a more shoppable homepage, which is a very important first step.
Do you offer refunds?
If you aren’t happy with the workshop, I’ll refund you within 7 days of purchase.
So, that’s it – an invitation to join me and make your website as fabulous as you are.
To be confident in the design and content on your homepage and know that it not only reflects who you truly are, but it also connects with your ideal customers and inspires them to buy from you.